Filed under: Campaigns | Tags: adrien sahores, dan caten, dean caten, Dsquared², francisco lachowski, katie grand, lionel messi, marcus piggott, mert alas, panini
Tracking down every last fall campaign in which Ford talent features is not unlike assembling a Panini World Cup sticker album. Collecting the stickers can be well tedious compared to actually watching Lionel Messi tear defenses asunder. The same holds for cataloguing fall campaigns, which in the fashion mind tend to congeal into one solid glossy mass by the time the shows begin in September. That said, some campaigns and models filter to the top and also wind up on this page like Ford Men’s Adrien Sahores and Francisco Lachowski for the Dsquared² F/W 11 campaign by Mert & Marcus have today. If you bought V72 last Thursday (and if not, then you should still, buy it now!), then you will have noticed the gorgeous black & white campaign Dsquared² in the opening pages of the issue a page after the Hugo Boss campaign and one before the Belvedere Vodka advert. Adrien closed the Dsquared² P/E 2012 show last month in Milano and together with the Brazilian are arguably two of the shrewdest advertising bookings today. No other male models prompt the sort of enthusiasm that Adrien Sahores and Francisco Lachowski generate, which once again is akin to the sort of fanaticism prompted by Lionel Messi. Come to think of it, there can be some enjoyment yet in highlighting campaigns just as there too is something deeply satisfying about completing a Panini album.
Credits include: Client, Dsquared²; Campaign, F/W 11; Photography, Mert Alas & Marcus Piggott; Styling, Katie Grand.
Filed under: Campaigns | Tags: frida giannini, gucci, industrie, marcus piggott, marie-amélie sauvé, mert alas, sigrid agren
The summer months can be a bit tedious for any fashion blog. Resort has finished, couture has yet to start, those fat September issues to come are but a mirage, and the flow of fall and pre-fall campaigns are little more than a trickle. The few fall campaigns that have bubbled up from the depths of April of course are a bit of tease (that is the point after all), but are not without reward. Take for example the Gucci Pre-Fall 2011 campaign by Mert & Marcus featuring Ford’s Sigrid Agren. A projection of Sigrid shines against the wall in which she is shown wearing a belted tie dress with relia print ($2850), women’s leather belt with squared buckle and multi-stud applications ($650), ‘trish’ high heel platform boot ($1795), and holding a ‘smilla’ small shoulder bag with removable fur tails and bamboo details ($1550) — all of which can be yours with free shipping for $7452.49 (includes NY State sales tax). Bam! Summer tedium be damned! Or more like credit limit be da–ahem, it is after all another fine campaign by masters Mert & Marcus, both of whom currently command the cover story of Industrie 3. “So when we do Gucci you are in this world where you’re understanding Frida [Giannini] — you connect with her even though she’s in Italy and we’re here,” explains Mert Alas, “So that when we go to that shoot we all know exactly what it should be.” Understanding is a bit of an understatement when it has been this peerless pair who have so dramatically shaped the visual perception of the Italian house in recent seasons through their iconic campaigns. That Sigrid Agren is now involved with the Gucci campaings somehow only furthers this telepathic understanding Mert & Marcus have with Frida Giannini.
Credits include: Client, Gucci; Campaign, Pre-Fall 2011; Designer, Frida Giannini; Photography, Mert & Marcus; Styling, Marie-Amélie Sauvé.
Sigrid Agren for Gucci Pre-Fall 2011 (Video: Mert & Marcus)
Filed under: Editorials | Tags: charlotte tilbury, crystal renn, interview magazine, karl templer, kubla khan, marcus piggott, mert alas, michelle lee, paul hanlon, samuel taylor coleridge, tao okamoto
The other week deep in the fog of the show season this story arrived in my inbox. Amidst a forest of exclamation marks and ASCII smileys it was apparent from the message that this was not just any Mert & Marcus masterpiece, nay, it was several hygrometer percentages sultrier. There is no shortage of bare flesh in the supposedly clothing-centric field of fashion photography (see also Purple Spring / Summer 2011), but that doesn’t necessarily translate into imagery that could be construed as even remotely seductive let alone artistic. Such failings, however do not befall the peerless Mert & Marcus for their latest editorial outing in Interview March 2011 that features Ford’s Tao Okamoto and Crystal Renn. Titled “China Girls” the Karl Templer styled story transports readers to the intersection of 1970s glam and 1920s decadence by way of a steamily sapphic opium den.
I immediately identified Tao Okamoto from the opening page, she’s holding an anthurium flower and wearing earrings and ring by Erickson Beamon, but missed Crystal, chameleon that she is, on the first look at the story. As it turns out Crystal later appears at the bottom of page 168 wearing shoes by Yves Saint Laurent with her arm wrapped around Fei Fei Sun. As one of the story’s central protagonists Tao commands much of the story, but also shares a striking portrait with Crystal on page 177. In that shot Tao wears pants by Akris, earrings by Erickson Beamon, Lynn Ban cuff, Hwa Park cummerbund, and Louis Vuitton shoes. Crystal wears Haider Ackermann briefs and also Louis Vuitton shoes, Erickson Beamon earrings, and Lynn Ban necklace. Needless to say this is an intoxicating story borne of pipe dream the likes of only Mert & Marcus could conceive and Tao and Crystal realize. Now, where again did I leave my dog-eared copy of the Kubla Khan… .
Credits include: Publication, Interview March 2011; Title, “China Girls”; Photography, Mert Alas & Marcus Piggott; Fashion editor, Karl Templer; Hair, Paul Hanlon at Julian Watson Agency; Hair color, Tina Outen; Makeup, Charlotte Tilbury at Art Partner; Manicure, Lorraine Griffin using Chanel 2011 Spring Collection, including Black, Pearl, Vamp, and Rouge Fatal Nail Color; Casting, Michelle Lee at KCD; Set design, Gerard Santos at http://www.themagnetagency.com; Production, Layla Land; Retouching, Dreamer Post Productions; Styling assistants, Elin Svahn, Kerry Buckley, Chi-San Wan; Hair assistants, Keisuke Terrada, Corey Tuttle; Makeup assistant, Ninni Nummela; Manicurist assistant, James Mok; Image source, tFS.
Filed under: Interview Specials, News | Tags: baptiste giabiconi, carine roitfeld, chanel, crystal renn, damien neva, david sims, karl lagerfeld, marcus piggott, mert alas, oneohtrix point never, steven klein, terry richardson, vogue paris, weight loss
Last week I announced this interview would go live Tuesday, but alas it has been pushed ahead one day early to accommodate an already congested Fashion Week F/W 11 schedule. No matter how rich or absurd it sounds for an agency’s own in-house blog to crow about landing an exclusive with its own model, the boast doesn’t sound as ridiculous when the model is revealed to be Crystal Renn. Shoehorning even the shortest of interviews into Crystal’s option-filled chart is no simple task, but all the same this was to be an interview of tremendous importance. Having enjoyed one of the most successful and exhilarating years of her career there was much that I had wanted to discuss with Crystal not least of which included her work with Chanel and Karl Lagerfeld, Vogue Paris and Carine Roitfeld, and the speculation surrounding her weight loss.
More than anything I wanted to invite Crystal to make use of the Ford Models Blog as a platform to speak truth to a public eager for answers. For some a thinner Crystal Renn has meant betrayal of the very foundations upon which she built her career as the most famous plus model in the world. On the face of it, these accusations appear founded, but do not hold up when subjected to further scrutiny. Lost in the discussion has been Crystal’s steady call for greater diversity in fashion and especially as it concerns size. In the interview Crystal makes plain the fact that were she now to maintain a larger size she would have to develop a binge eating disorder to do so. It is this same pressure on her size, Crystal argues, that lead to her developing anorexia in the first place. This is a pressure she says she will resist. Her body certainly has changed, but her message for diversity in fashion has not.
Crystal’s resolve is all the more remarkable given how closely she follows not just the press, but also comments appearing on blogs. I can tell you with certainty that she reads them all and has been alarmed by some of what she has seen written. Accusations of hypocrisy and intimations of conspiracy have sought to make Crystal’s body and its size the guarantor of her message. In doing so these comments have unwittingly extended the very sizist agenda they purport to refute. Crystal’s present size places her somewhere between plus and straight. Crystal is on both on Paul Rowland‘s image board and the Ford+ board. This in-between status, which is uncomfortable to so many seeking clear definitions of straight size and plus size, serves to move the discussion beyond size and back to the model’s performance on the page. Crystal is an incredible model no matter her size and should be celebrated as such. I am not sure this will be the final word on the issue, but so far as this page is concerned this Crystal Renn interview draws a line under it.
Credits include: Publication, Ford Models Blog; Title, “Crystal Renn Interview Special”; Subject, Crystal Renn; Interview/text, Damien Neva; Video, Damien Neva; Music, from Returnal by Oneohtrix Point Never.
Filed under: Campaigns, News | Tags: anna jagodzinska, crystal renn, Dsquared², giovanni bianco, katie grand, marcus piggott, mert alas, paul hanlon, roz norman, tom pecheux
No campaign season is complete without the showpiece fixture that is Dsquared² by photographers Mert & Marcus. Featuring for this season’s campaign are Ford’s Anna Jagodzinska and Crystal Renn. Having riffed on artist Damien Hirst last fall with inspired set design and dramatic lighting, the Dsquared² spring campaign takes a turn for the austere with crisp black & white portraiture. Styling by Katie Grand keeps it all very simple and direct.
Credits include: Client, Dsquared²; Campaign, S/S 11; Photography, Mert & Marcus; Stylist, Katie Grand; Art direction, Giovanni Bianco; Hair, Paul Hanlon; Makeup, Tom Pecheux; Production, Roz Norman at LaLa Land.
Filed under: Campaigns, News | Tags: frida giannini, gucci, marcus piggott, mert alas, nikola jovanovic
On Sunday the Ford Models Blog couldn’t for the holiday break to conclude (honest) and went ahead to posted Karmen Pedaru‘s Gucci S/S 11 campaign. Well, as it turns out there’s more to this campaign than just the fair Estonian. It so happens that Ford Men’s Nikola Jovanovic picks up where he left off with Gucci Pre-Fall 2010, F/W 2010, and Cruise 2011 to feature in the S/S 11 campaign again by Mert & Marcus. This is not exactly a terrible succession of campaigns to have under one’s belt, but all the same even the extraordinary is now quite normal for the striking 6’2″ (188 cm) Serbian from Berlin.
Credits include: Client, Gucci; Campaign, S/S 11; Designer, Frida Giannini; Photography, Mert & Marcus; Image source, tFS.
Filed under: Campaigns, News | Tags: frida giannini, gucci, karmen pedaru, marcus piggott, mert alas, s/s 11 campaigns
Happy New Year, dear readers. Normally we’d wait until the agency officially opens Monday, but here’s a campaign that we can’t keep in the cupboard for another 24 hours. Let’s get straight into it, then. Having presented three looks including a closer in Milan late September for Gucci one certainly could have counted Ford’s Karmen Pedaru as an odds-on favorite to land the spring campaign. As even money goes Karmen has not disappointed and as such features in this campaign by storied photography duo Mert Alas & Marcus Piggott. Bathed in warm light underneath concrete embankments the 5’10″ (178 cm) Estonian confidently models the spring 2011 look replete with intricate details by Gucci creative director Frida Giannini. In the coming months we will look forward to seeing Karmen Pedaru in this campaign at the front of the magazines we purchase, but until then we’ll enjoy this teaser image and hope you do too.
Credits include: Client, Gucci; Campaign, S/S 11; Designer, Frida Giannini; Photography, Mert & Marcus; Image source, tFS.